Artificial intelligence could set the price of your next flight.One of the nation's biggest airlines, Delta, is making ...

Delta Air Lines recently revealed that it is using artificial intelligence (AI) to inform how it prices a small percentage of ...

One of the nation's biggest airlines, Delta, is making headlines after its president revealed plans to double down on using ...

Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Delta's new AI pricing system eliminates static airfares for personalized rates based on individual data, raising questions ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

A Utah lawmaker is seeking to prevent companies from setting prices for individuals based on their personal data, after Delta ...

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

U.S. Sen. Richard Blumenthal (D-CT) spoke out against Delta Airlines after it announced plans to use artificial intelligence ...

Prices are based on Delta’s internal data, such as historical bookings, as well as external variables like weather and market ...

About 3% of Delta’s fares are now set by AI, triple what it was just nine months ago, Hauenstein told investors last week.