Australian rules football player Jack Ginnivan, who plays for the Hawks, an AFL team based in the suburbs of Melbourne, was ...

The Super Bowl is arguably the biggest single event in America each year, as hundreds of millions tune in to see the NFL ...

In this op-ed, Liam Wilson, Mindshare associate strategy director, urges Aussie brands to take a piece of the pie that is the Super Bowl. The coming together of sports fans and pop culture aficionados ...

appeared to subtly respond to Kendrick Lamar’s 2025 Super Bowl performance by changing a lyric in his song “Knife Talk” at his concert in Melbourne, Australia on Monday. In footage from the ...

Jordan Mailata was playing rugby league in Australia before he took the huge career gamble that has now earned him a Super Bowl ring. He became the first player from Australia to start in and win ...

Behind this transformation is ESPN Australia, which has played a pivotal role in reshaping how the Super Bowl is perceived and consumed by local audiences. Patrick Bour, director of television and ...

I love you.” Kendrick Lamar is taking on the Super Bowl halftime stage as Drake continues his Anita Max Win tour in Australia (Getty Images) Lamar took the field midway through the Super Bowl ...

Australian creatives have shared their thoughts on this year’s Super Bowl ads, with spots from Squarespace, UberEats and Coors Light earning praise. Brands ...

dissed him at the Super Bowl. The 38-year-old Canadian rapper — who is currently on his Anita Max Win tour — offered the gift to fans at his concert in Melbourne, Australia. In a clip posted ...

Drake has postponed the remaining dates of his long Australia-New Zealand tour amid his ongoing battle with Kendrick Lamar.

This year’s collection of ads was notable for the high quality across the board and the use of tried and tested Super Bowl formulas, such as the use of celebrities, the silly/weird ideas ...