The plaintiffs argue that 'Apple’s carbon neutrality claims are false and misleading.' Apple says it details its environmental work 'prominently and transparently for our users.'

In a complaint filed on Wednesday, seven purchasers said they would not have bought their watches or would have paid less had they known the truth.

Apple faces a new lawsuit from its customers challenging the company's claims about three of its watches being "carbon neutral."

The company faces a class action lawsuit from customers who say they wouldn’t have bought the watch had they known more about Apple’s ‘carbon neutral’ claim.

Seven Apple Watch buyers are suing Apple over how it allegedly made false and misleading claims that certain models are carbon neutral.

Apple Watch users claim the carbon offset projects used by Apple, including those in Kenya and China, do not provide real environmental benefits.