Enter Texas football’s Lamborghini roster. More from USA Today: Last weekend, Texas “showcased a fleet of Lamborghinis ...

Texas Tech softball coach Gerry Glasco said Friday after the WCWS that the focus on NiJaree Canady NIL deal is 'insulting' to ...

Gov. Greg Abbott signed a bill into law on Thursday morning that will dramatically alter NIL regulations in the Lone Star ...

Texas Tech ace NiJaree Canady has signed her second seven-figure name NIL deal, securing her place in Lubbock for the future.

There's no question that we have entered into a new era of college athletics with NIL and revenue sharing. While paying college athletes has been part of the la ...

In addition to the Matador Club and Red Raider Club merger, Texas Tech has implemented the following in preparation for the ...

House Bill 126 widens existing NIL legislation so that athletes can be paid NIL compensation directly from their universities ...

Texas Tech awarded Canady a record $1,050,024 NIL deal for this season. It's paying off with the Red Raiders heading to their ...

Texas Tech pitcher NiJaree Canady has signed another $1 million-plus NIL deal, a person with knowledge of the agreement told ...

Name, image, and likeness (NIL) has changed the landscape of collegiate sports drastically in the four years it has been enacted. The ability for schools, donor ...

A Texas bill that would drastically change NIL payments to student athletes is awaiting Gov. Greg Abbott's signature.

How much does Texas Tech softball's NiJaree Canady make in NIL earnings? Here's what to know ahead of the WCWS championship ...