Scenario A: You value fairness. You get a new boss whom you know will treat you fairly. What is your attitude at work moving forward, and how does that affect your performance? Scenario B: You value ...
The BBVA Foundation Frontiers of Knowledge Award in Social Sciences has gone in this seventeenth edition to social psychologists Icek Ajzen (University of Massachusetts Amherst), Dolores Albarracín ...
Self-generated thought has been shown to have a significant impact on attitude change. Merely thinking about an attitude can result in more extreme attitudes. Although research in this area has ...