Dealership sales leads declined in 2023 because of high interest rates, pricey vehicles and excessive inventory. At the same time, viable digital leads and the ability to turn them into sold vehicles ...

Some things never change. One of those, it seems, is Napleton Auto Group’s position as the dealership group most responsive to internet leads. Pied Piper’s 2024 PSI Internet Lead Effectiveness Study, ...

“Cost of acquisition” should not just be a popular discussion point on Shark Tank. It should be top of mind for dealer principals in the automotive retail sector, where the challenge is not simply how ...