Yahoo

Camila Cabello Is the New Global Face of Rum Brand Bacardi: ‘My Family Has Always Loved Rum’

Camila Cabello teamed up with Bacardí rum in her first ever spirits collaboration – while also promoting her new single “I LUV IT.” To announce Cabello’s new campaign with the alcohol brand, the ...
Business Wire

BACARDÍ ® Celebrates Camila Cabello’s New Album “C,XOXO” with Limited-Edition Commemorative Vinyl Single of “I Luv It” Made Using Sugarcane

A continuation of their multi-year partnership, Camila Cabello and BACARDÍ collaborate to create a limited-edition sugarcane vinyl featuring the soundtrack to the collaborative ad spot ...
MediaPost

Rum And Cabello: Singer Fronts New Bacardi Campaign

Bacardí Rum and pop star Camila Cabello have partnered for the brand’s biggest campaign to date. The singer stars in the 30-second spot, developed by BBDO New York. A celebration of Bacardí and ...
Miami New Times

Miami’s Camila Cabello, New Face of Bacardi, Shares Her Favorite Rum Recipe

Iconic rum brand Bacardi has teamed up with Cuban-American and Miami-raised superstar Camila Cabello for a new summer campaign featuring a song from her highly anticipated album that debuts this ...
Yahoo

Camila Cabello Named New Face of Bacardí: Behind the Scenes at Her First Commercial (Exclusive)

Cheers are in order: Camila Cabello has a new gig. The pop star is the new global face of Bacardí, the brand announced on Tuesday — and her first commercial for the rum empire just dropped. In the ...