This as-told-to essay is based on a conversation with Justin Fenchel, the 41-year-old CEO of BeatBox Beverages, based in Austin. Mark Cuban joined for a portion of the interview and is an investor in ...
In 2014, when BeatBox Beverages’ founding trio showed up on ABC’s Shark Tank with their original stereo-shaped bag-in-a-box party alcohol, Mark Cuban sensed a game-changing opportunity to cash in on.
With RTDs gaining market share over traditional wine, beer and spirits, an interview with BeatBox Co-Founder and CMO, Brad Schultz, sheds light on how a wine-based RTD achieved success. Contributor.
You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. This as-told-to essay is based on a conversation with Justin Fenchel, the 41-year-old CEO of BeatBox ...