The toothpaste brand Colgate introduced a new logo a few years ago, adding a smile to its traditional wordmark. But something was missing from the design: teeth. The brand is now putting that right in ...
CEO Diana Haussling and execs from Acxiom and agency FCB discussed use cases of artificial intelligence at Variety’s Future of Brand Summit.
“Colgate is one of the highest-quality companies we cover,” says Evercore analyst Robert Ottenstein, who has an Outperform ...
Colgate-Palmolive's (CL) revenue growth has been minimal over the past decade, with a CAGR of only 1.53%, not even keeping pace with inflation. Despite a 61-year streak of increasing dividends, CL's ...
Colgate has rolled out a film to showcase how it's not just a paste, but nourishment for the teeth. Conceptualised by team WPP, the film takes the humour route to deliver the message. It features a ...
Despite facing muted levels of consumer spending around the world and geopolitical volatility, wide-moat Colgate evidenced its brand prowess in the fourth quarter, chalking up 7% organic sales growth ...
Colgate-Palmolive will introduce new packaging and marketing for its toothpaste products, after Texas Attorney General Ken Paxton expressed concern that its marketing of fluoride could harm parents ...