Campaigns in a category like eyecare typically tend to focus on the product’s benefit, and Crizal’s UV lens commercial is no different. Using an ordinary lens and Crizal lens, the 30-second campaign ...
SINGAPORE – Crizal, a brand of spectacle lenses under the Essilor Group, has launched a new campaign in Singapore to showcase the functional benefits of its latest product launch, Crizal UV lenses.