LONDON--(BUSINESS WIRE)--A well-known customer intelligence company, Infiniti Research, has announced the completion of their recent article on an introduction to customer need analysis. Identifying ...

Do you know that 82% of customers read online reviews at least sometimes before purchasing items? You should read them too because customer reviews offer great insight into your target clientele’s ...

Artificial intelligence (AI) is reshaping how businesses interpret the Voice of the Customer (VoC), elevating customer feedback to actionable insights for product enhancement and proactive service.

Understanding customers’ needs and feedback has always been important for businesses. But it’s not just about identifying whether customers are satisfied or dissatisfied; the real value lies in ...

Cultural sensitivity matters. Sentiment systems now account for cultural nuances, which helps support global trust and better customer relationships. Throughout my three and a half decades in the ...

(By Rick Fink) Business owners cringe at the thought of having to sit through another Customer Needs Analysis! You are extremely mistaken if you think the acronym CNA is only used in ad sales. Nearly ...

For years, customer service has frustrated both businesses and consumers. Long wait times, disjointed communication, and inconsistent service have dissatisfied many customers, creating significant ...