Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The once-reliable sales and marketing funnel has evolved beyond its original form.
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The traditional marketing and sales funnel has long been accepted as the optimal method for ...
I’ve been using the sales funnel for 28 years, my whole career. This year, I retired the funnel — threw it a party, gave it a gold watch, and congratulated it on its move to a condo in Florida.
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