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Geico turned a talking gecko into an advertising icon. Now its CMO wants that fame to sell more than car insurance

Geico has the kind of brand recognition most marketers spend their careers chasing. Its Geico Gecko has been selling car insurance for more than 25 years, while slogans like “15 minutes could save you ...
Above the Law

GEICO’s Second Chance At A Car Sex Payout Saved Them A Lot More Than 15%

Have you ever looked at that GEICO gecko and thought of unbridled passion and STIs? You would have if you’ve been following this story. Last year, a woman from Missouri was awarded $5.2 million ...
KTVU

Who is the voice behind GEICO’s gecko?

The GEICO Gecko is arguably one of the greatest and possibly one of the most recognizable "spokes-animals" of all time. But exactly who is the voice behind that charming green CGI reptile who is able ...