High Court overturns lower court's ruling that found the Web giant in violation of trade laws for allowing companies to purchase AdWords related to competitors' names. Steven Musil is the night news ...
Australia’s High Court on Tuesday began hearing Google’s appeal of a ruling that it sold misleading advertisements that allowed companies to purchase keywords containing competitor’s names. The case ...
Google's ($GOOG) keyword advertising program, AdWords, has been subject to constant legal challenges for the past decade. After an initial period of legal uncertainty ...
The deal was hailed at the time as "Australia's biggest-ever search marketing agreement," taking Google's share of the Australian search market beyond 90 percent. Google AdWords allow advertisers to ...
Google is asking Australia’s High Court to hear an appeal over whether it mislead consumers by allowing advertisers to purchase AdWords containing competitors’ names and products. The Australian ...
Google has told the High Court of Australia that a ruling by the full bench of the Federal Court that Google is responsible for misleading ads in its search results could have wider implications ...
In this guest post, Anna Lebedeva of SEMrush shares advertising insight into the most expensive key words by industry. Everybody knows that Google has many sources of revenue, but it’s largest one, ...
The Australia High Court has unanimously overturned a lower court’s ruling that Google was responsible for misleading advertisements in its AdWords programme In today’s Google vs Australian ...
Google won an important court case in Australia on Wednesday when the country’s High Court ruled that the Internet behemoth did not violate fair trade law by allowing companies to purchase AdWords ...
Australia’s High Court cleared Google on Wednesday of violating fair trade laws by allowing companies to publish advertisements containing their competitors’ names, handing a defeat to the country’s ...