With hair straighteners and $500 hair dryers among the popular grooming tools on the market, it's no wonder perms are going out of style. Perms were all the fashion rage from the 1950s and many women ...

Besides addictive K-dramas and K-pop, the Korean wave has made waves in another industry: Hair perming. From C-curls to S-curls, the glamorously wavy tresses of Korean stars are inspiring serious hair ...

Believe it or not, perms are making a comeback. If you grew up in the ‘80s, you're probably all too familiar with the hair treatment: the spiral, tight curls formed by chemical processing that gave ...

Retail Rebranding: An international hair salon chain is starting a major rebranding exercise at the Dundrum Town Centre, writes Emma Cullinan A bit of "wow", comfort and relaxation for customers were ...

The perm is back: there aren't many other four word phrases in beauty that could cause such a flicker of panic in even the most hardy of hair trend followers. But for 2020, a softer, more modern ...

For a stretch of years from the mid-1940s until at least the early 1960s, The Elite beauty salon flourished in the lobby of Chattanooga's James Building at Eighth and Broad streets. The post-war years ...