Step 1: Make Google The first step is to duplicate what Google has done: build a modern search engine that: Crawls the web. Categorizes and ranks content.

Understand the key differences between search rankings and AI citations, and how to create content that performs in both.

If you're fed up with the unrelated search results served up by Google, you can create a custom search engine in just a few minutes.

Learn more about ChatGPT Search, the AI-powered search engine from OpenAI that could give Google a run for the money.

Microsoft's generative search engine weds something new, something old The new experience combines AI-powered conversational responses with traditional search results pages.