If you provide a local service, you should advertise locally. In this article, we’ll explain both why and how. Think about the last time you tried to find a plumber. Did you use Google to find a ...

Local graphic designers and business owners see AI as tool that changes their workflow rather than replacing jobs.

Microsoft announces local search ads for Bing and new updates to help advertisers track conversions and create custom audiences. Local search ads are a new tool from Microsoft Advertising. They ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In 2025, healthcare marketing for medical practices is shaped by two digital powerhouses: ...