When the PR team at Roblox reached out to ask if I had any interest in learning more about the platform, I'm not sure what made me say yes. I'd never really been a gamer, and as far as I knew, Roblox ...

Roblox is everyone’s little cousin’s favorite game, but the interactive platform is ramping up efforts to charm a new kind of user—the kind that will spend money. At its tenth annual developer ...