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Nutella, floating iPhones and Jessica Alba’s cream: Is there covert advertising aboard Artemis 2?

The presence of brand‑name products on the mission to the Moon has forced NASA to deny that it is engaging in any form of ...
PRWeek

Nutella orbits Artemis II: How can the brand skyrocket the ‘greatest free advert in history’?

Four minutes before Artemis II made space history, a jar of the hazelnut spread floated in front of the spaceship cameras ...
Campaign Live

Q&A: Ferrero North America’s SVP of spreads on Nutella’s viral trip to space

PRWeek sat down with Ferrero North America’s SVP of spreads, Noah Szporn, for a firsthand account of Nutella’s ...
CNBC

Candy giant Ferrero adds American twists to Nutella, Ferrero Rocher to fuel U.S. growth

Ferrero announced a slate of new products, like Nutella Peanut and Ferrero Rocher chocolate squares, ahead of the annual Sweets and Snacks Expo. The European company has been investing in growing its ...
Houston Public Media

Nutella-maker Ferrero to gobble up cereal giant Kellogg for $3.1 billion

The Italian candy company Ferrero plans to buy the American cereal maker Kellogg for $3.1 billion, the companies announced Thursday. The deal would unite the makers of household brands including ...

Nutella’s Viral Artemis II Cameo Just Brought Its 80-Year Mission Full Circle

The famous spread was invented in part to make chocolate possible when it wasn't. Now it's meeting the same need — just much ...