Harley-Davidson's logo wasn't always orange and black, and not every Harley logo today carries that color scheme. Here's how ...

BEREA, Ohio -- With the goal to "honor tradition and provide modern edge," the Cleveland Browns revealed revamped logos Tuesday with a richer orange color and a brown face mask on the helmet. The ...

While the “Mighty” not be back in their name, the Ducks went retro with a “brand evolution” that brings back the classic masked duck logo with a new, more expressive styling and no shortage of bright ...

The cognitive dissonance between the name and the color made us all question ourselves—and remember the brand. The answer lies in the company’s long history. Founded in 1924 and named Yellow due to an ...