When asked to predict 2025 trends for the public relations industry, San Diego PR veteran Joice Truban Curry says to watch for how social media influencers and artificial intelligence will shape PR ...

As we celebrate World PR Day 2025 with its theme ‘Building Bridges & Navigating Polarisation’, I find myself reflecting on a hard truth: we have become experts at building bridges between brands and ...

Longtime San Diego public relations consultant John Freeman, a former sports and media journalist with the San Diego Union-Tribune, has ventured into writing, editing and publishing biographies, which ...

Mila Kunis and Ashton Kutcher are experiencing backlash for a video they posted addressing the character letters they wrote on behalf of their "That '70s Show" co-star Danny Masterson ahead of his ...

Forbes contributors publish independent expert analyses and insights. Edward Segal covers crisis-related news, topics, and issues. PR and legal teams often have conflicting crisis response goals, ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Every comms and PR professional can attest to hearing some of the same questions and demands ...

In professional services, trust and discretion are vital, especially in PR and media relations. Firms must carefully assess potential conflicts before engaging with the media, such as referencing ...