Quantcast is tapping its deep ties to publishers by linking digital data signals to offline attributes like sales and TV viewership. The company is rooted in direct audience measurement and embeds its ...

Quantcast laid off just under 5% of its staff and implemented tiered pay cuts due to the economic impact of coronavirus. The salary cuts are tiered according to compensation level, with some employees ...

NEW YORK, March 30, 2023 (GLOBE NEWSWIRE) -- Today, global advertising technology company Quantcast announces the appointment of Andrew Double as Vice President of Commercial, North America, leading ...

Changes in the use of the lowly cookie — a bit of software dropped into a browser that helps advertisers and publishers gather data on consumers’ web activity to better target ads — are having a tidal ...

SAN FRANCISCO--(BUSINESS WIRE)--Quantcast, a global advertising technology company, today announced the launch of additional modules for its free global educational program, the Quantcast Academy.

Another tech giant is under investigation in Europe for potential privacy breaches of the General Data Protection Regulation (GDPR), TechCrunch has learnt. The Irish Data Protection Commission (DPC), ...

SAN FRANCISCO--(BUSINESS WIRE)--Quantcast, a global advertising technology company, today announced the addition of Valerie Junger as the company’s Chief People Officer (CPO). Junger will draw on her ...

Imagine a platform that hits a database with over a trillion online signals in a 100ms window and scores ML models over one million times per second to deliver near-real time results across over 100 ...

Many data and tech providers want to break into the digital ad space that bridges the gap between offline consumer habits and online presence. Quantcast announced today a scaled approach to audience ...

Aiming to bolster its ad business, Quantcast has acquired London-based Struq, which provides technology focused on cross-device retargeting and ad personalization. Quantcast, which is best known for ...

A Series of Forbes Insights Profiles of Thought Leaders Changing the Business Landscape, Konrad Feldman, Co-Founder and CEO, Quantcast... Feldman’s background was in analyzing data to detect financial ...

Online measurement and ad targeting company Quantcast has acquired MakeGood (also known as MakeGood Software), a Seattle-based ad tech startup founded in 2009. Quantcast CEO Konrad Feldman said the ...