Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

Marketing plans are key for small businesses ahead of a tough holiday shopping season. The holidays are the busiest time of year for many small retailers and other businesses. But the holidays this ...

Constant Contact's 2025 Small Business Now report reveals that fewer than one-in-five SMBs feel 'very confident' about the impact of their marketing efforts. Forty-four percent of small businesses say ...