LOL Surprise! turns 10 with Jennie and Rosalía dolls: Where to buy the new Music Festival collection

A decade of unboxing surprises gets a pop culture upgrade.

10 YEARS. 7/07 DAY. ONE GIANT SURPRISE: L.O.L. SURPRISE! CELEBRATES ITS 10TH ANNIVERSARY WITH A FRANCHISE-WIDE MUSIC FESTIVAL-THEMED TAKEOVER

L.O.L. Surprise!™, the original unboxing brand from MGA Entertainment (MGA), is celebrating 10 years of surprise, style and ...