New study shows 31% of skincare social media videos being created by kids under age 13. Products in skincare videos studied had an average of 11 potentially irritating active ingredients. Skincare ...

As puberty starts earlier, glossy marketing targeting the 12-and-under set has driven tweens’ annual spending on skincare and beauty to $4.7 billion. For families deciphering what’s necessary and what ...

A new study found that popular skincare routines shared on social media platforms like TikTok may put teens and tweens at risk for allergic skin reactions. Doctors worry that the inflammatory response ...

CHICAGO -- There is a new warning about the skincare obsession among preteen girls on social media. New research finds that girls as young as 7 are sharing their skincare routines, sometimes using ...

31% of content creators making skincare videos are under the age of 13. Fact checked by Sarah Scott New study shows 31% of skincare social media videos being created by kids under age 13. Products in ...