Effective cold email subject lines are personal, concise and relevant. Try testing different styles and avoiding clickbait to ...

Your prospect opens their inbox and there it is: A message from a stranger (aka your cold email). She reads the subject line and decides in a split second whether to open it or move it to trash (or ...

Your pipeline's drying up. Response rates are tanking. And you're watching deals slip away because your cold emails sound like everyone else's. So, how do you create cold emails that are so ...

Discover the secrets behind the art of cold emailing and find out why each one can be likened to a lottery ticket. In this ...

Most sales reps think cold email is broken. "Nobody reads cold emails anymore," they say. "Email is dead." They're wrong. What's broken isn't the channel - it's the approach. Apollo.io analyzed ...