Your time in this region will include observing breathtaking fall colors from vantage points and enjoying agrotourism, ...

Wisconsin offers far more than just cheese and beer—it’s a playground for travelers who crave variety, natural beauty, and ...

Train rides can be a great way to really take in the beauty of fall foliage each year, and this Wisconsin ride offers some ...

Head out on a road trip to make the most of the beautiful but brief fall season. Nearly half covered in forests, Wisconsin is made for autumn color ...

MILWAUKEE (CBS 58) -- The 40th anniversary of National Travel and Tourism Week was marked on Monday, May 8. It aims to be a time to honor the significant impact the industry has on Wisconsin's economy ...

MADISON, Wis. - The Wisconsin Department of Tourism released on Wednesday, June 8 its 2021 economic impact data which shows tourism generated $20.9 billion in total economic impact for the state.

The $25.6 billion number includes $15.7 in direct visitor spending, plus indirect effects such as wages being spent in local economies. Not all counties benefit equally from tourism in Wisconsin, but ...

(WLUK) -- New data shows Wisconsin's outdoor recreation industry grew nearly 10% in 2023, breaking the previous year’s record. According to the Outdoor Recreation Satellite Account from the U.S.

MADISON (WKOW) -- 2023 was another record-breaking year for Wisconsin tourism. According to 2023 economic impact data, the tourism industry generated $25 billion in total economic impact, surpassing ...

(WLUK) -- Last year, Wisconsin's tourism industry saw its third consecutive record-breaking year of economic impact. According to 2024 economic impact data, the tourism industry generated a ...

Wisconsin Legislative Fiscal bureau summary of the state Department of Tourism’s 2023-25 budget shows a table that puts the 2023-25 change at 97.8%. State Sen. Rob Cowles, R-Green Bay rounded the 97.8 ...

According to Travel Wisconsin's Fall Color Report, leaf color is strong north and west. But color might be delayed elsewhere, ...