The negotiators hired by the conferences — the Pac-12 has retained Octagon; the Mountain West is using Endeavor — will use every data point available to better their position. But network executives take a multi-year view of the ratings generated by specific teams and leagues.

The second-seeded Rams blasted No. 5 Boise State, 69-56, in Saturday’s Mountain West Tournament championship game at Thomas & Mack Center to secure an automatic bid to the NCAA

A major reason for CU’s success in 2025 is Colorado Springs’ very own, Nique Clifford. The Vanguard grad was named tournament MVP and scored a game-high 24 points in the Mountain West Championship, shooting 7-17 from the field, 3-8 from three-point land. Clifford also added on six boards and three assists.