One year after finishing second in the Miss Maine USA pageant, Jordan Hudson, UNC football coach Bill Belichick’s girlfriend, placed third this weekend in the Portland, Maine competition.

North Carolina head coach Bill Belichick was on hand to watch girlfriend Jordon Hudson compete in the Miss Maine pageant, according to the New York Post 's Jeanette Settembre. "Belichick was spotted in the front row with Hudson's Navy veteran security guard, Chad, as the competition got underway Saturday night," Settembre reported.

Bill Belichick was in attendance at the Miss Maine USA pageant over the weekend as his girlfriend Jordon Hudson finished third. Hudson, 24, finished a spot below where she finished in 2024. Shelby Howell won the two-day competition this year.