Traditionally, middle-income shoppers account for about half of Dollar Tree customers, Creedon said. However, increased traffic and sales is being driven in part by "stronger demand from higher-income ...

Dollar Tree, the popular discount retailer known for its budget-friendly offerings, may soon see another shift in its pricing strategy. Having already bumped its base price from $1 to $1.25 in 2021, ...

While Dollar Tree has always relied on lower-income shoppers and gets about 50% of its business from middle-income consumers, sustained inflation has led to "stronger demand from higher-income ...

On a related noted, the discount retailer is pushing Dollar Tree Plus, its upgraded store format that offers products priced ...

Dollar Tree, a staple for budget-conscious shoppers, is now at the center of a pricing controversy. As tariffs take their ...

Dollar Tree said Wednesday that it's gaining market share with higher-income consumers and could raise prices on some products to offset President Donald Trump's tariffs. The discount retailer's ...

Traditionally, middle-income shoppers account for about half of Dollar Tree customers, Creedon said. However, increased traffic and sales is being driven in part by "stronger demand from higher ...