A new newsletter, improved in-house studio, and franchise extensions headline ADWEEK marketing opportunities..

As AI automates many aspects of advertising, agencies are reconfiguring to become more consultative to brands — and focusing ...

With full-screen ads on its smart displays, Alexa is becoming less like an assistant and more like a sales rep.

DirecTV wants to use AI to put you, your family, and your pets inside a custom TV screensaver. If that’s not uncanny enough, ...

A new integration powered by Amazon Ads’ retail media data is meant to drive “more measurable business outcomes” for E.l.f.

OPINION: Sports betting isn't going away, but slick advertising and amoral actions by MLB and the NCAA could contribute to a ...

His deadpan humor, casual storytelling, and fourth-wall breaks make it witty yet effective, a Diwali ad that’s as self-aware ...

Google has released version 22 of the API, this is a major release with dozens of updates. Updates include smart bidding ...

Gen Z demands transparency, speed, and purpose from companies. Learn how this generation's outlook as consumers and employees ...

Solutions designed to help drive measurable outcomes, expand reach and gain deeper visibility into performance on platform ...

Communications platform Discord is launching a new ad format called Arena Quests, which will allow brands to sponsor games ...

Business AI helps small- and mid-sized companies provide AI-powered sales guidance without the typical complications of using ...