Joel Tadman tests different types of putter shafts under the watchful eye of short-game specialist Andy Gorman to see what difference it can have on the performance. Using the Foresight Sports GCQuad ...

Mallets have come to rule professional golf, so Scotty Cameron is taking its newest tech from its Studio Style line and giving it to mallet players. The new Scotty Cameron 2026 Phantom lineup features ...

Using artificial intelligence as the primary design driver, Odyssey produced more than 15,000 virtual iterations and 72 ...

The Bettinardi BB Series, the classic one-piece milled shapes that have been the touchstone for the company’s putter line for ...

Fujikura’s Ventus shafts are coming off a banner year in 2025 where Ventus driver shafts won all four major championships, the Players and all but two of the PGA Tour’s Signature events. However, the ...

Drive for show, putt for dough. It's the famous golf saying that every golfer has either heard or spoken about after another missed putt ruins another great day of ball-striking. For Rico Hoey, it ...

There’s a certain point in the life cycle of successful pieces of golf equipment when a question starts being: How do we make it better without getting too far away from what made people like it in ...

Fujikura had a historic 2025, now they look to build on that with the new Ventus TR Blue shaft Fujikura has announced the launch of the next generation of its Ventus TR Blue golf shaft. The brand has ...