Adobe Firefly AI video generator launches in beta, offering commercial-safe AI video tools trained on licensed content—challenging OpenAI’s Sora and redefining professional video editing.

Evercore ISI reiterated its Outperform rating on Adobe stock (NASDAQ:ADBE), maintaining a $650.00 price target for the $199 ...

Put aside your AI skepticism for a moment and applaud the fact that at least one tech company isn’t stealing or infringing ...

Adobe released the first public version of an artificial intelligence tool that can generate video clips and revealed how much it will charge.

Adobe's Firefly AI model is the first commercially safe AI generator for use by executive professionals. It’s the only ...

Adobe's Firefly AI tools will let creators take still images and turn them into short video clips, among other new features.

Generate Video, which is powered by the Firefly Video Model, can create video clips of up to five seconds in length from a ...

Adobe released what it called "the industry's first commercially safe AI video generation model." ADBE stock wavered on ...

Adobe’s Generate Video supports both text prompts and images The Firefly platform offers access to all of Adobe’s generative ...