Apple is likely to launch the iPhone 17 series on 9 September 2025, with pre-orders starting 12 Sept. Here's what to expect from the upcoming lineup.

German blog iPhone-Ticker (via 9to5Mac) claims Apple will announce the iPhone 17 family —that includes the regular iPhone 17, super-thin iPhone 17 Air, and camera-focused iPhone 17 Pro and 17 Pro Max—on Tuesday, Sept. 9. That’s according to documents from a local wireless carrier that the blog has reportedly seen.

According to internal information from German mobile carriers, reported by iphone-ticker.de, the iPhone 17 launch event is scheduled in the second week of September

Google encourages iPhone users to 'just change your phone' rather than wait for long-promised Apple Intelligence innovations.

Google's new Pixel 10 ad targets Apple's struggles to release the iPhone features and upgrades it has been promising for the past two years.

As Google builds up to the Pixel 10 launch on August 20, the company has posted a cheeky 30 second video on YouTube which playfully throws shade on the delayed AI enhanced Siri features which were first announced at WWDC 2024 and meant to land on iPhones in April 2025.