Our industry has done a terrible job rewarding publishers for aligning their supply to quality and outcomes vs. short-term ...

Prebid changes its mind on universal TIDs; streaming media takes advantage of live events; and short-form video clips are (still) all the rage.

Despite its steady growth, digital audio still carries the reputation of an underachiever. In an attempt to close the gap ...

Tony Stubblebine turned Medium from struggling to profitable by cutting costs, improving content quality and refusing to rely ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

Condé Nast doesn’t think advertising will save it; AWS strikes a blow against Google’s cloud service; and Paramount+ is going ...

Tony Stubblebine became CEO of Medium in 2022 and turned the struggling, loss-making platform profitable by cutting costs, ...

New AI startup Medialive brings media buyers, sellers and vendors together to collaborate directly in a shared (digital) room ...

Prebid.org has established itself as a respected open-source software maker and standards-setter in online advertising. It ...

Understanding where AI agents make financial sense today is the difference between a sustainable competitive advantage and ...

Procter & Gamble is spending less on ads; OpenAI is spending more on ads; and guess which side of the scale Mondelez is ...

High school sports have faced some disruption by the rise of streaming video – as well as the ads that often follow.