University Communications and Marketing and Regionals marketing team provides marketing and communications services to the university community. If you are seeking our support, please review our ...
Re-Envisioning The Role Of Data In Marketing: From An Action-Oriented To A Process-Oriented Approach
Instead of solely relying on data, marketers should use a process-oriented approach that digs deeper into the root causes of problems and avoid reactive solutions that don't address the core issues.
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