Behind the 'Tater Tots' NIL deal
The men’s basketball NCAA Tournament is famous for bringing players’ unusual stories to broader attention. And in an era ...
Zagsblog2d
A.J. Dybantsa says BYU ‘will be something special’ if Richie Saunders returns
AJ Dybantsa was courtside at Prudential Center watching Richie Saunders and BYU get blown out by Alabama in the Sweet 16. But ...
Yahoo! Sports5d
BYU’s Richie Saunders has turned himself into a future pro, but when will that happen?
Brigham Young Cougars forward Richie Saunders (15) yells to his teammates as the Brigham Young Cougars play the Alabama ...
Napoleon Dynamite sits courtside to cheer "Tot King" March Madness star in Sweet 16
The college basketball 'Tot King' had a legendary tater tot connoisseur in attendance for a massive Sweet 16 matchup.
Friday Roundup: LBJ vs. SAS, sweet madness, MLB blunder, no fun league, and more
This week brought us a good old-fashioned rivalry, more hoops madness, and two leagues that continue to get in their own way. Here is the Friday Roundup.
BYU Basketball draws hilarious piece from The Onion before Sweet 16 matchup
As BYU prepares for a Sweet 16 matchup with Alabama, the Cougars' popularity has surged to a recent high. From Kevin Young's ...
El Dorado News7d
Jump on the tot train! BYU's Saunders becomes tater tot king on way to Sweet 16
The hard-nosed forward who fueled BYU’s run to the Sweet 16 is a descendant of the man who invented tater tots. Saunders has cashed in with an endorsement deal that stuck him in advertisements and ...
Front Office Sports on MSN7d
How a Viral Tater Tots NIL Deal Took Over BYU Men’s Basketball
BYU’s Richie Saunders on how the viral NIL deal came together. The post How a Viral Tater Tots NIL Deal Took Over BYU Men’s ...