Facebook, now Meta, bought WhatsApp over a decade ago and made many promises. According to Techloy, the company promised that ...

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

Meta and TikTok are being careful with their messaging about AI advances at the ad industry's annual festival.

A hidden tracking method in Meta’s Android apps may bypass private browsing and VPNs, raising serious privacy and legal concerns.

Ads in WhatsApp will be shown only in the app's Updates tab, which is used by as many as 1.5 billion people each day.

WhatsApp is rolling out ads on parts of the platform, but assures users that personal messages, calls and statuses will remain end-to-end encrypted and private.

Reddit announced a "listening tool" called Reddit Insights, which shares real-time insights with marketers to help them ...

Reddit's focus on user growth, international expansion, and product innovation underpins my bullish long-term thesis at ...

Messaging app WhatsApp has introduced adverts for the first time, a departure from the anti-ad ethos it had when first set up ...

Meta has officially announced the rollout of ads on WhatsApp, marking a significant shift in the platform's strategy.

WhatsApp recently confirmed that advertising is gradually rolling out to a significant portion of its users. According to a ...

Most investors probably never heard of Nehal Chopra, but since founding Ratan Capital Management in 2009, the Mumbai-born hedge fund operator has established herself as a rare female leader in the ...