Insurance, Carat and the Twitch Brand Partnership Studio recently teamed up to reach Gen Z Aussies in their natural habitat... video games and Twitch. Gen Z is beginning to age out of their parents' ...
So Drama! Entertainment has undertaken a comprehensive brand refresh, to reflect its growth, aspirations and evolving role as ...
BBDO Worldwide has announced that Clemenger BBDO, CHEP Network and Traffik in Australia will come together to form a leading ...
"Don’t like watching ads? Watch cat reels instead." In a bold move, easypaisa has launched a broadcast and digital campaign ...
Vim, a dishwashing brands, recently launched their ‘Equal Vows’ campaign, featuring a renowned Bollywood couple, Rajkummar ...
Effie APAC has announced Charlotte Lee, CEO of OMD Asia Pacific and Helen McRae, President of Growth and Marketing of GroupM ...
In celebration of Singapore’s upcoming 60th birthday, Singtel has unveiled Project NarrAItive – an artificial intelligence ...
Dentsu has appointed Bala Pomaleh as CEO, Media, dentsu Malaysia. Effective 3 March 2025, Pomaleh will report to Audrey Chong ...
Before returning to McCann Worldgroup, Ng served as Marketing and Communications Director for Bottega Veneta Greater China, ...
BBDO is entering a new era—one fueled by ambition, creativity, and an unshakable belief that big is not about size, but about ...
The Chinese are obsessed with the Olympics, especially after securing the bid to host. In China, becoming an Olympic sponsor not only means gaining immense attention but also unlocking greater sales ...
Lion & Lion has appointed Jonathan Lee as its new Head of Business and Integrated Brand Consulting. In his hybrid role, he is set to lead the agency’s business expansion, focusing on transforming ...