Our industry has done a terrible job rewarding publishers for aligning their supply to quality and outcomes vs. short-term ...

Despite its steady growth, digital audio still carries the reputation of an underachiever. In an attempt to close the gap ...

Tony Stubblebine turned Medium from struggling to profitable by cutting costs, improving content quality and refusing to rely ...

Prebid changes its mind on universal TIDs; streaming media takes advantage of live events; and short-form video clips are (still) all the rage.

New AI startup Medialive brings media buyers, sellers and vendors together to collaborate directly in a shared (digital) room ...

Tony Stubblebine became CEO of Medium in 2022 and turned the struggling, loss-making platform profitable by cutting costs, ...

Understanding where AI agents make financial sense today is the difference between a sustainable competitive advantage and ...

Condé Nast doesn’t think advertising will save it; AWS strikes a blow against Google’s cloud service; and Paramount+ is going ...

Prebid.org has established itself as a respected open-source software maker and standards-setter in online advertising. It ...

Procter & Gamble is spending less on ads; OpenAI is spending more on ads; and guess which side of the scale Mondelez is ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

AWS RTB Fabric offers ad tech platforms more streamlined integrations with ecosystem and infrastructure partners and ...