Instead of making a spot of its own, Doritos revived its Crash the Super Bowl contest and challenged its fans: “Think you can make a better ad? Prove it.” Those behind the winning spot would receive a ...

This free, community-style Super Bowl watch party, dubbed FanFest, was created by Verizon and premiered this year in 30 NFL ...

NEW ORLEANS: Tubi was the most-talked-about brand on social media during Super Bowl LIX on Sunday, according to social media management and analytics provider Sprout Social.

Traditional pathways into Super Bowl advertising are often exclusive. What if the industry took a more open approach? Doritos has long led the way with its Crash the Super Bowl contest, inviting ...

Brands drop millions chasing the title of “most memorable Big Game ad,” and for decades, the playbook has been simple: hire a ...

Tim Hortons began working with PHD as its media agency in early January. “Their first gift to us was, ‘Hey, we've got a couple of opportunities for the Super Bowl for you guys,” said Bagozzi. That, ...

In its See Your Risks campaign, Bayer takes aim at denial among millennials and Gen Xers when it comes to heart disease. To younger generations, heart disease may seem like a far-away risk relegated ...

The spot “is a clear violation” of the FDCA, “which requires that advertising for prescription drugs — including compounded ...

As information retreats behind paywalls and attention splinters into subscription tiers, advertising faces its terminal ...

In recognition of the fact that women athletes are often “damned if they do and damned if they don’t“ in a world that judges ...

The common denominator among the famous people in the DunKings commercials is Boston, and Affleck certainly embraces the city’s accent in the advertisements (Dunkin’s headquarters are in the Boston ...